Retail Key Performance Indicators

Flying a plane is like running a retail business, it requires a dashboard and key performance indicators to drive a better business.

There is no other way to make your boutique or E-commerce business more profitable.
You may reach your goals by luck however, one day, it will go wrong and you will have no data to know what went wrong, when it went wrong, who got it wrong and therefore how to fix it.

KPIs to analyse on a monthly basis:



Stock level at cost and retail

Gross Margin Return On Investment

Number of Visitors / Conversion rate (for the store/per employee)

Average Basket Value / Average Number of Units per Transaction

Initial Mark Up

Maintained Mark Up


Let's do a quick check up or a heath check to ensure you can reach your measurable goals (or key performacne objectives) this season and this year.
A review or audit can take 1 hour or max 2 hours.

Other key questions at retail

What is your classification structure and why? How to best work it out? Over 72% of retailers do not get the most from their reports and data as the classification is not right.
We can help you move in the right direction in 1 hour.

If you want a healthier and more resilient business this year despite all the challenges, it is possible.
Why? Because many of your colleagues do not know what to do and how to do it. You can therefore approach their customers and make them buy from you.

We won't let you down. We always have a life vest to bring you all the support you and your team need to survive and thrive.


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